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Krylia (Wings) FMCG Branding takes its origin from the innovative department of major Ukrainian corporation. Having gained the unique experience within the manufacturing company, as well as rethinking the knowledge generated in the creative agencies, we set up Krylia FMCG Branding. In Krylia we try to combine creative approach with accumulated practical experience for achieving their synergy. We are able to analyze and organize information and, at the same time, we try to abstract from existing templates for the development of new unconventional ideas. We are confident that only individuality and sequence can ensure competitive advantage. We believe that by working together, we are creating reliable "wings" for the new projects that can give strength to fly and to survive in the aggressive flows of the modern market.